GARRETT MARSHALL HILLEGAS
50 BELOW.

When Orlando Magic point guard Cole Anthony requests branding for his new venture into digital media, you know things are about to get exciting. These three different directions were part of a social media branding exploration for Cole Anthony's new social media presence deemed "50 Below", where he planned to speak with guests, play games, and upload digital content across multiple large platforms, especially Youtube and Instagram. 

Branding / Cole Anthony

Design Lead, Art Direction: Garrett Hillegas